Dec 10, 2019 by carol adams.
Anyone who judges a potato on its Instagram worthiness is not worthy of a delicious potatoThe idea that millennials don’t buy potatoes because they’re unfashionable is nonsense, too – after all, there are almost 3.5 million Instagram posts tagged with #potato. It’s more that millennials (again, we’re talking about a cross-section of nine people who all work in the same office here) don’t think Instagramming any food is cool – only two surveyed said they would post a photo of a potato and even then it’s likely to be in chip form. One staff member even went as far to say, “Anyone who judges a potato on its Instagram worthiness is not worthy of a delicious potato.” Another added, “What sort of moron considers whether their food looks good on Instagram? The world has gone to the dogs. JUST EAT IT.” The Grocer report suggests that more convenient purchases such as microwavable packets of rice are more popular among millennials. But what seems to have been overlooked is that a jacket potato takes no more than five minutes in a microwave, too. Those surveyed agree that potatoes are an incredibly convenient meal: “Sooo convenient! Pop it in the microwave, add tuna – a meal!” “Is there anything more convenient than sticking a potato in the oven, going away for an hour and coming back to your dinner? I think not.” As I’m sure you’ll agree, this proves proves millennials are not responsible for the UK’s lack of potato purchases. So, who is? Let me turn your attention to the two Gen Xers who responded to my survey (for clarity: another Gen Xer also provided answers, but she loves potatoes as much as the next millennial). The other two, however, believe potatoes are “bad carbs” and only eat potatoes “once every two weeks” or “as a treat”. The same goes for the one member of Generation Z in the office, who hasn’t bought a potato for the past TWO YEARS. This is not an effort to shame Gen X and Zers who don’t buy potatoes – it would just be nice for millenials not to be blamed for everything. If we know anything for certain, it’s that potato sales are falling – at this stressful, dangerous time, we need to look past inter-generational feuds and unite together to preserve the fate of one of the most delicious root vegetables this country produces. For, in the words of reluctant millennial and deputy fashion editor at The Pool Hannah Banks-Walker, “Whoever does not enjoy potatoes is surely not enjoying life.”